Life is what you make it…

Life is good! Life is so very very good!

I spent the long weekend exploring the many natural wonders of the NSW Southern Highlands. From forest bathing to rainforests to rock jumping when the path became a little wet, I really came across all of the wonderful gifts our natural world has on offer.

20170611_170729
Illawarra Lookout via the Barren Grounds – worth the muddy trek to get there.
20170611_195057
Minnamurra Rainforest – the hike is a little steep but the surroundings are sublime
20170611_195221
Jamberoo – you had me at ‘oo’ Truly one of the most beautiful landscapes NSW has to offer.

 

 

Advertisements

My other life…

A frollower (thats; friend-follower) contacted me the other week concerned I’d abandoned my blog. In the back of my mind, the daily narrative of ‘must blog today’ played on repeat. The truth is, while I am fortunate to have secured a career that fulfils my passion of writing, I am the type of person that also needs to disconnect.

When I need to disconnect there is only one place I head – and that’s into the wild. Whether its hiking, climbing, paddling or simply forest bathing, to disconnect from the career that has become my life … I embrace my ‘other life’.

Mt
Earlier this year I climbed Mt Kosciusko. I didn’t start the climb from the chairlift, I started from the bottom. With a severe weather warning in place, the climb was not only strenuous, it was terrifying in parts. Best climb of my life.
Blue
I’ve trekked so many parts of the beautiful Blue Mountains. I couldn’t count how many klms.

Canoeing

Forest Bathing

Product news…

A few products I have produced this year …

System Identification Cards.

System Identification Cards
Carried via a lanyard, the cards are printed on durable plastic and identify key system information.

Brochures

20170511_124915.jpg
Coordinating the photo shoot for the production of these brochures was my favourite part of this job

Advertisements

Advertisements
This job took me back to my Fairfax days. Loved coordinating the photo shoot for this one.

“She apparently works from home”…

img_20170216_094609

So, you say you want a ‘work from home’ job?

If you ask 3 out of 4 members of my household, they will tell you I either don’t work or they are not sure what I do for work. The confusion generally stems from the fact that I am a full time mum, maid and chef. According to most, people who do that simply “do not work”.

Like most work from home mums my career holds very little value against my partners. Daddy goes to work at set hours every day – mummy doesn’t. Daddy sometimes works 6 days a week – mummy doesn’t. Sound familiar? Sadly, I am not surprised.

Errands, housework, school, shopping, cooking – the list goes on and on. These are all tasks handed to the stay at home person … let’s now just totally drop the “work” from that sentence.

How on earth do stay at home working mums manage to contribute to the financial stability of the household, if they do not work? This is a question that has always baffled me. Ask a ‘working’ member of the household and you may, if you are lucky, get a shoulder shrug. The truth is, people still believe making an income from home is ‘make believe’. And, for one simple reason … they can’t do it!

I personally believe a wonderful work life balance is available to everybody – absolutely everybody.

However! One must first understand and embrace the word COMPROMISE.

Lower your outgoings and find the right industry, and you may just be on your way to earning a perfectly adequate income from home.

Buyer beware! It’s not as glamorous as you may think.

Written by a stay at home mummy who would kill for a few peaceful productive hours in an office – or a phone box. I’m not fussy.

Do you work from home? Please let us know any tips or comments you have on this topic in the feedback box below…

 

Business or Blobby?

20170210_123318What is a Blobby?

A Blobby is quite simply a Blog driven by hobby. It is a digital feed that has no other purpose than bringing joy and happiness to the ‘Blobber’.

On the other end of the spectre is a Business blog.

I find its a good idea to occassionally sit down with paper and pen to nut out what it is that is driving your blog.

If it’s cold hard cash- your blog is a business.

Here is a quick 1-2-3 to remind you of the intention of your blog.

  1. Do you blog withan intention to encourage or build cash flow?
  2. Are you blogging to boost awareness of a product/service?
  3. Is your blog a portfolio of your skills/talents/qualifications?

If you answered yes to two or more of the above, your blog is most certainly a business.

Now be honest, are you treating it like one?

Are you hoping for a business but acting like a blobby?

Is it a BLOG or NEWS?

I was discussing the topic of the word BLOG with a client recently and why it is not always a good idea to label your story or news page as a BLOG.

You see, there are many people out there – potential customers – who still aren’t quite sure about the concept of a BLOG. They’re not convinced looking at a page titled ‘BLOG’ on your website, is worth their time.

This is where good old fashioned titles come into play.

Customers are interested in things that are NEW. If you are lucky, they have hit your website many times before, looking for services or products you provide that interest them. When they come back to your website, time and time again, they want to find NEW things.

The word BLOG doesn’t scream NEW for many people. Yes, even in 2017.

That is why I encourage my clients to title their BLOG pages as ‘NEWS’. People love the word NEWS – because it means they may just read or experience something they haven’t already seen.

If you are trying to increase your post count, perhaps changing the title of your page location is a good start.

I would love to hear your comments and experiences on this. Please say hello below.

Sam.

Newsletters

Do you have a company newsletter? Are you thinking about adding one to your current marketing program?

I think I spent approximately 80% of 2016 creating multiple newsletters for my clients. Used as a communication tool for customers and employees, newsletters are a very effective form of advertising for businesses – in a non-intrusive way.

My Aged Care clients make newsletter distribution a top priority, spending thousands of dollars each year to ensure it is done correctly. The monthly aged care facility newsletter is a publication that keeps giving. It entertains and informs residents, while sending a “look how much we care” message to family members and potential customers. It is a very fancy display cabinet of what’s on offer – encouraging potential customers to find where they fit, without having to step a foot through the front door.

See what I do for Australian Aged Care provider IBIS Care over at http://www.ibiscare.com.au Newsletters and Blogs.

20160908_102514

This is the moment you realise…

12321338_10153507067417083_4317154004525068372_n

This is the moment you realise you have been so caught up blogging for other businesses … you forgot to blog for your own.

I absolutely love writing and I know I am extremely grateful to be getting paid to do it. It’s been a hard slog, but I am glad to say I am one of the lucky few who have made it in the employment stakes.

Being a writer in 2016 is kinda like having a hobby… well that is how most people will see it. It is something people expect you to do on weekends for kicks, not as your day job. Truth is, most people are – or can be – writers these days. It is no longer considered a profession of artists. There are very few literary geniuses bursting off the local bookstore shelf these days.

Tonight I am about to sit down for yet another blog intended for a page that is not my own, and it is about working your passion. The angle – How to turn your passion into profit. It may sound like an easy article to write, it’s not! Turning your passion to profit successfully, is a job not for the faint-hearted. Because when you get down to it, turning your passion into something that is suppose to make you money, automatically places your love on the firing line… and trust me, it will get fired at.

There will be times when you feel your passion is messing with you. And, there will be times when you don’t look at your passion with the eyes of love – it will be more like the eyes of loathe. Ask a passionate parachuter to jump out of a plane 7 days a week as opposed to one weekend a month, and they will soon start to loathe the jump.

The truth is, turning your passion to profit means sacrifice. Yes, you may get the chance to love what you do and hopefully it will afford you more time to do other things – but I guarantee you one thing … you will at one time or another start to look at your passion with different eyes. The sacrifice? Losing the love for what it is you love to do.

Please feel free to start a discussion below. I would love to know the ups and downs of how you have managed your passion company/job. If you are interested in the article I am about to write, please head over to http://www.hatcheddesigns.com.au

Until next time,

Samantha Jane

sjfreelanceblogger@gmail.com

How’s your work/life balance?

PSX_20160311_144309I was asked recently to create an article around the work/life balance theory. A topic I know a lot about … a topic I LOVE!

After writing this article [which can be found at HatchedDesigns.com.au] I really started to dissect the question of what is a good work/life balance? Over the last few years I have read countless articles on it. I have seen people and corporations build businesses and reap profit from this very popular question that seems to be causing a great deal of people, a great deal of stress.

What I want to say with this blog, right now, is … Finding a good work/life balance isn’t difficult. It is certainly not something people need to add to their stress bucket. If you find your life a little ho-hum, a little more stressed than you would like, or not heading in a direction that fills you with at least some element of excitement or simple joy, you need to stop thinking about the things you loathe and start thinking about the things you love.

Take the time to simply sit down with a pen and paper and identify things that you love.

Now, do you have enough of this ‘thing you love’ in your life?

Are your hours devoted to ‘work’ and what you ‘love’ equal?

How can you bring more of what you love into your life?

For me, it is writing and time with my family. It took me 5 years to get here, however, my employment surrounds writing from home. Getting myself to this position wasn’t easy, but, it was worth it. My children don’t need daycare or before and after School care. They are lucky enough to have their mummy at home. My family was/is my priority and writing is at the top of the list of all things I love about life, therefore I know my work/life is in balance.

Knowing you have a healthy work/life balance comes down to how you feel about it? Does it feel balanced to you? Are you happy? If not, then what can you do at this very moment to change that… What is it that you love to do?

Feel free to start a discussion below. I would love to know how you created a work/life balance you enjoy.

Samantha Jane

sjfreelanceblogger@gmail.com

 

The BLOG Boom!

I am an employed blogger.

I love saying that, because for many years, I was an unemployed blogger. There were times when 100% of the writing I did was done for love not money. I still write because I love it – I just get paid now.

Aside from the weekly blog posts I create for other businesses and websites, I am also employed by consultancy companies to assist general businesses move towards a digital format. For instance, I am currently working with an Aged Care facility who recently discovered they needed to enter the world wide web or fall to the end of the queue.

Aged Care is an extremely competitive industry and there are a lot of choices these days. The particular facility I now work for has been around 30+ years – it’s not hard to understand why they thought everything would stay ‘business as usual’. The problem they came across, however, is that the family members seeking Aged Care for their loved ones were now going online to do it. With no online presence, numbers will start to dwindle.

I have to say, creating the blog posts and monthly newsletter for this particular industry has been surprisingly fun. I absolutely LOVE it. I never realised that being in Aged Care was pretty on par with going to camp. Everything is done for you, you make really good friends and activities are endless.

I spend 2 days a week with this client developing and publishing their BLOG and Newsletter. It fits in with School Hours and means my little bub can have a nap at Grandmas, located just around the corner from this facility, while I work onsite a few hours. Just another way I am building my career … at home.

It can be done.

Samantha Jane

sjfreelanceblogger@gmail.com

Writer by trade and passion.